AGX is a full-service design firm. They’re experts in shaping physical spaces, offering everything from retail makeovers and way-finding systems to eye-catching signage, vehicle graphics, and complete brand communication design for retail environments. They’re truly a one-stop shop for their clients.
The Challenge:
AGX was unique in India for their field: they wanted a strong social media presence. Their goal was clear – to build authority by openly discussing the technical side of their business, all while maintaining a sophisticated brand voice in their writing.
Our Services:
We tackled their needs with a comprehensive content strategy for both their website and social media. This included regular blogs, insightful articles, informative newsletters, detailed case studies, engaging social posts, and collaborative content with their clients.
Our process was deeply collaborative. We spent significant time with AGX, holding many meetings to truly grasp their brand identity and who their clients were. We even visited their factory multiple times to see their work firsthand. We worked hand-in-hand with their C-Suite and entire team, gathering every piece of information we needed to craft powerful content. To ensure everything felt authentic, we even conducted interviews with their clients after each major project.
The Results:
We saw a 150% increase in organic social reach on Linked In within the first six months, coupled with a 10x surge in post engagement rates as their audience actively sought out their expert perspectives.
The blogs and technical articles we wrote positioned AGX not merely as a service provider, but as the definitive thought leader in Indian space design. Their willingness to openly discuss complex methodologies, fueled by our deep dive into their operations, became a powerful magnet, drawing in highly qualified prospects who instinctively recognized their expertise and connected with the brand.